By jason on 08/06/2013
Choosing a platform for your website is an important task, if you plain on maintaing the site, generating a good amount of content, measuring, analyzing, and continuously improving your conversion rate and traffic volume.
Like most of the fortune 500 and many of the best companies and organizations in the world, we've chosen Drupal. Like use, they've chosen the Drupal platform for various reasons.
These are the most common:
- Community
- Openness
- Ease of Use
- Available Modules
- Ease of Development
- Reliability
- Security
- Scalability
- Flexibility
- Choice in Vendor Selection
- Long Term Value
Drupal is backed by the Drupal Association, and wide variety of independent vendors across the world. To learn more, check out Wikipedia.
The most common web development problems have been solved, and in a manner that can be used in a variety of situations.
From Newsletters to E-Commerce, Articles to Videos, Customer Portals, and even Political Campaigns, Drupal delivers top value.
Almost every Drupal sites makes use of some of the power modules: CCK, Views, Path Auto, Panels, Admin Menu, Integrated Metatags.
SEO being a major consideration, Drupal provides a variety of ways to take advantage of SEO techniques to automate and optimize the process. From automated meta-tag settings, to consistency to keyword utilization behind the html entities with the highest SEO value, Drupal provides simple and powerful mechanisms for optimization.
As content is added, it's very easy to manage. Whether you need to update the page titles across a thousand pages, or update pricing on 300,000 products, Drupal provides a rich interface to develop scripts and automation with maintenance tasks.
There are many that say negative things about Drupal, however we should always ask them their level of familiarity. It's my experience, that anyone who's developed on the web and is familiar with Drupal, understands it's power and thinks very highly of the technology.
While it's not 100% efficient in every use, it does provide a simple, well performing solution almost every time and for every problem.
Not all projects are the same, however the foundation is quite similar across most of them. That's why we choose Drupal.
What's not to like, you have 100% control of your data, and can use it in any way that you'd like. If you'd like to change platforms, you can get all of your content exported in no time. If you need to update your constant contact list, or integrate your site with other systems, Drupal say's come on in and get your stuff.
If your vendor isn't performing up to par, then call another one; there are many to choose from who can pick-up and run with your site.
Designers, Developers, Content Developers, Maintainers, and Internet Marketing folks love Drupal, just like we do.
Learn more, by joining us at the next Boise Drupal User Group Meeting.
